The ability to produce diverse and platform-optimized content is key to capturing consumer interest across various online marketplaces. RoughDraftPro stands out by offering versatility in content creation, capable of generating a wide array of output types to meet the specific demands of different channels. From plain text for straightforward product descriptions to fully formatted HTML for rich web presentations and even structured JSON for complex data integrations, our software ensures your product information is seen, compelling, and tailored to each environment. This adaptability makes RoughDraftPro an invaluable asset for manufacturers, distributors, and retailers aiming to enhance their digital footprint with high-quality, customized content.
Versatile Output Formats
What sets our software apart is its ability to generate content in various formats to suit your technical requirements:
Plain Text: For straightforward applications where simple text is needed.
Fully Formatted HTML Code: Ideal for web pages or e-commerce platforms that support HTML, allowing for content that includes different fonts, styles, and layouts. Easily generate content to publish directly to your PDP, including product comparison tables.
JSON: For more complex integrations, our software can output content in JSON format, making it easy to write to individual fields in a database or content management system.
Tailored Content for Each Selling Channel
Recognizing that each retail platform has its unique audience and content requirements, our software can tailor content to fit the specific tone, style, and format preferred by different channels such as Amazon, Walmart, Home Depot, and many others. This customization ensures that the content resonates with the target audience of each platform, maximizing engagement and conversion rates.
Basic Product Information
Our software excels at creating concise, clear, and compelling basic product information, which is the cornerstone of any e-commerce listing. This includes:
Product Titles: Catchy and informative titles that capture the essence of the product while incorporating key search terms to improve discoverability.
Product Descriptions: Engaging and detailed descriptions that highlight the product's features, benefits, and applications, encouraging potential customers to make a purchase.
Feature Bullets: Concise bullet points that summarize the key features and selling points of the product, making it easy for customers to quickly grasp the product's value.
RoughDraftPro can generate all three components of a full basic product listing in a single API request, and deliver each to a separate field for easy upload or publishing to your PIM.
Long Format Product Descriptions
For products that require in-depth explanations or storytelling to fully convey their value, RoughDraftPro can craft long-format descriptions. These narratives delve deeper into the product's features, usage scenarios, and benefits, providing a comprehensive understanding that can sway purchasing decisions. Highlight the attributes your customers use to make a purchasing decision, cross-sell other products, explain your unique brand position -- your only limit is your imagination (and the character limit set by per channel).
Enhanced Content for Amazon Listings
Amazon's A+ content feature allows sellers to enhance their product listings with rich content, including multiple subheadings, detailed paragraphs, images and videos. RoughDraftPro can accelerate your time to publishing by creating the text content you need, ensuring that your Amazon listings are not only informative but also visually appealing, thereby increasing customer engagement and perceived value.
RoughDraftPro's flexibility ensures that no matter your technical setup or the platform you’re targeting, our software can seamlessly integrate into your workflow, providing high-quality, platform-optimized content at scale. Whether you’re looking to enhance your listings with rich descriptions or need tailored content for various e-commerce sites, our software is the comprehensive solution you need to elevate your online presence.
Landing Page Content and Beyond
In addition to product information and listings, RoughDraftPro can generate nearly any kind of content you need. Whether you need to write category-level content for your website, create a product comparison chart for a landing page, or generate SEO keywords for Amazon, RoughDraftPro can save you time by giving you a head start on nearly any project.